As Trump Media scraps some businesses, it's doubling down on Truth Social and the president
- Trump Media said it is unwinding much of its expansion into unrelated businesses and focusing again on its core social media operation, Truth Social.
- The company is launching Truth API, a paid service that gives fast access to President Donald Trump's posts and related content.
- Chief Executive Kevin McGurn said several high-speed trading firms have already signed up, with monthly fees ranging from $60,000 to $100,000.
- Trump Media reported another quarterly loss of $238 million for the three months ended June 30 and said it has lost more than $1 billion since the start of last year.
- The company still depends on outside funding tied to $1 billion in convertible notes that can be repaid early on Nov. 30, and its stock has fallen sharply from its post-IPO level.
- The article says the new revenue stream could lift Trump Media's results, but the business remains dependent on Trump's public profile and faces continuing uncertainty after he leaves office.
Trump Media & Technology Group said it is scaling back much of its earlier push into unrelated businesses and returning focus to Truth Social, the platform built around President Donald Trump. The company has struggled to lift its stock despite trying ventures in betting, finance, bitcoin storage and nuclear energy.
Its newest offering, Truth API, sells rapid access to Trump’s posts and related content. The company said several high-speed trading firms have already signed up, and executives said the service could also appeal to data center companies, news organizations and developers of large language models. The article says the new business could add meaningful revenue, which is potentially positive for Trump Media’s stock, but the outlook remains uncertain.
The company continues to post large losses, including $238 million in the latest quarter, and has lost more than $1 billion since early last year. It also faces a financing deadline tied to $1 billion in convertible notes, while its shares have fallen sharply from their post-IPO peak. The report notes that the business is closely tied to Trump’s profile, raising questions about how durable demand will be after he leaves office.
随着特朗普媒体放弃部分业务，公司正转向Truth Social和特朗普本人
特朗普媒体科技集团表示，公司正在收缩此前对多个非核心业务的扩张，重新把重心放回围绕总统特朗普建立的 Truth Social。尽管公司尝试过博彩、金融、比特币存储和核能等方向，但股价始终未能因此企稳。
公司最新推出的 Truth API 是一项付费服务，向客户提供对特朗普帖子及相关内容的快速访问。报道说，已有数家高频交易公司签约，管理层还表示，这项服务也可能吸引数据中心公司、新闻机构和大语言模型开发者。文章认为，这项新业务可能为公司带来可观收入，对特朗普媒体股价构成潜在利好，但前景仍不确定。
与此同时，公司亏损仍在继续，最新季度亏损 2.38 亿美元，自去年初以来累计亏损已超过 10 亿美元。与 10 亿美元可转换票据相关的融资安排也面临时间压力，而股价已较上市后高点大幅下跌。报道指出，公司业务与特朗普个人影响力紧密绑定，因此在他离任后需求能否持续仍存在不确定性。