Buc-ee’s chain draws outcry in Ohio for launching fight over a mini mart's beaver logo
- Buc-ee’s has filed a trademark infringement lawsuit against Beaver’s Mini Mart in Beavercreek, Ohio, claiming the mini mart's beaver logo resembles its own.
- Supporters of Beaver’s Mini Mart have protested online and boycotted Buc-ee’s stores in response to the lawsuit.
- The city of Beavercreek passed a resolution making the beaver an official part of its history amid the controversy.
- Comedian John Oliver has commented on the situation, highlighting Buc-ee’s history of trademark lawsuits against various animals.
Buc-ee’s, a Texas-based convenience store chain, has initiated a trademark infringement lawsuit against Beaver’s Mini Mart, claiming that the mini mart's beaver logo is too similar to its own branded Buc-ee beaver. This legal action has sparked significant backlash from the community in Beavercreek, Ohio, where the mini mart is located.
Supporters of Beaver’s Mini Mart have taken to social media to express their discontent, leading to calls for a boycott of Buc-ee’s stores. The city council of Beavercreek has also responded by passing a resolution that recognizes the beaver as an official symbol of the city’s history.
The situation has garnered national attention, with comedian John Oliver discussing Buc-ee’s aggressive trademark enforcement on his show. Buc-ee’s has defended its lawsuit as a necessary measure to protect its trademark, while critics argue that targeting a smaller business is disproportionate and spiteful.
Buc-ee’s连锁在俄亥俄州因对一家迷你便利店的海狸标志发起争斗而引发抗议
Buc-ee’s是一家总部位于德克萨斯州的便利店连锁,已对Beaver’s Mini Mart提起商标侵权诉讼,声称该迷你便利店的海狸标志与其自身的Buc-ee海狸标志过于相似。这一法律行动引发了俄亥俄州比弗克里克社区的强烈反对。
Beaver’s Mini Mart的支持者在社交媒体上表达了不满,导致对Buc-ee’s商店的抵制呼声。比弗克里克市议会也通过了一项决议,承认海狸为该市历史的官方象征。
这一情况引起了全国的关注,喜剧演员约翰·奥利弗在他的节目中讨论了Buc-ee’s对商标的积极维护。Buc-ee’s为其诉讼辩护,称这是保护其商标的必要措施,而批评者则认为,针对一家小企业的行为是不成比例和恶意的。